How does conditional logic work?

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For example, imagine you want to create a skincare consult quiz for your store. First, you would ask a general question like, “What’s your age” or “What type of skin do you have?” and your customers would have to choose between the options you lay out for them (Dry, Normal, Combination or Oily skin).

A visual interface for creating IF-THEN-ELSE conditional statements

With Conditional Logic, you can show customers with oily skin certain questions (specifically targeted for women with oily skins), while customers with dry skin would skip these questions. It’s like having a visual interface for creating IF-THEN-ELSE conditional statements, with the advantage of not needing to know how to code 😉

You can create multiple Conditional Logic rules for one single question, so you can direct them to multiple target questions depending on what they respond.

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