Solution · Industry
Skincare quizzes that turn browsers into a routine
Most first-time skincare shoppers don't know which products are right for them. A quiz asks the right questions and returns a personalized routine they can add to cart.
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- 20,000+
- brands
- 45M+
- quizzes completed
- $1.5B+
- merchant revenue
- 4.9★
- 450+ reviews
Skincare is the hardest category to shop cold. Shoppers arrive with a concern, not a product in mind, and a wall of cleansers, serums, and SPF doesn't help them choose. A skincare quiz replaces that wall with a short guided conversation: skin type, primary concern, sensitivities, and budget in, a personalized routine out.
RevenueHunt is used by 20,000+ brands to do exactly this. It maps each answer to real products from your catalog, groups the result by routine step (cleanser, treatment, moisturizer, SPF), and captures the shopper's skin profile as zero-party data you can sync to Klaviyo.
Popular skincare quiz types
Common patterns merchants build with RevenueHunt. Mix and match them in a single quiz.
Skin type finder
Five to seven questions on skin type, concerns, and goals return a matched routine. The classic skincare quiz, and the highest-converting starting point.
Routine builder
Use recommendation slots to reserve a place for each step, so every shopper gets a complete 3-step or 5-step routine instead of a single product.
Concern-led quiz
Lead with the problem (acne, aging, dryness, sensitivity) and branch with conditional logic so each shopper only sees questions relevant to them.
Ingredient or sensitivity match
Exclude products that clash with a stated allergy or sensitivity, so a shopper who flags fragrance-free never sees a fragranced product in their results.
What a skincare quiz does for your store
The recommendation engine ranks products by the answers that matter most. Weight a must-have concern higher than a nice-to-have, and exclude anything a shopper rules out, so the results page is genuinely tailored rather than a generic best-sellers rail.
Every answer is zero-party data. A shopper who tells you their skin is dry and sensitive and they care about anti-aging is a segment you can market to for years. RevenueHunt syncs that profile and customer tags to Klaviyo, Mailchimp, Omnisend, and more.
Build it in minutes, not weeks. Start from a skincare template, or describe your store to the AI Quiz Copilot and it scaffolds the questions, logic, and product mappings in about 60 seconds. Then publish as a popup, embed, or full-page landing.
See it live
A live skincare quiz on our demo store. Answer a few questions and see the routine it returns.
Try the skin type quizEverything a RevenueHunt quiz includes
Free to start
A genuinely free plan with 100 responses a month, on live stores. Paid plans from $39/month.
AI Quiz Copilot
Describe your store and the Copilot scaffolds a full quiz, logic and product mappings, in about 60 seconds.
Real-time catalog sync
Recommends real products and variants from your live catalog, kept in sync automatically.
Unlimited quizzes & logic
Build as many quizzes as you want on every plan, with unlimited conditional and branching logic.
Klaviyo & email sync
Answers and customer tags flow to Klaviyo, Mailchimp, Omnisend, HubSpot, and more for segmentation.
Drop-off analytics
See question-by-question drop-off so you can fix friction and recover lost responses.
Frequently asked questions
How many questions should a skincare quiz have?
Five to seven visible questions works for most brands. Use conditional logic to skip questions that don't apply, so a shopper with no sensitivities never sees the allergy step.
Can the quiz recommend a full routine, not just one product?
Yes. Recommendation slots reserve a place for each routine step (cleanser, treatment, moisturizer, SPF), so every shopper gets a complete routine with add-to-cart for the whole set.
Does it work for sensitive skin and allergies?
Yes. Each answer can exclude products, so flagging an allergy or sensitivity removes any conflicting product from the results, even if it was a strong match otherwise.
Can I capture emails and send the routine to Klaviyo?
Yes. The quiz captures email and the full skin profile as zero-party data, and syncs responses and customer tags to Klaviyo, Mailchimp, Omnisend, HubSpot, and more.
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