Tag
#sales funnel
3 articles
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Jun 19, 2026 · Paulina Chodura
Sales funnel stages: AIDA + the post-purchase stage
AIDA (Attention, Interest, Desire, Action) mapped to real ecommerce mechanics, plus the 5th stage (post-purchase) that compounds LTV in 2026.
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Jun 13, 2024 · Paulina Chodura
Customer tags in a product quiz: Klaviyo + Shopify orders
Customer tags activate quiz answers in Klaviyo (3x revenue per send) and on Shopify orders. The full Shopify + Klaviyo playbook with a haircare example.
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Dec 15, 2020 · Alex Diaz
Ecommerce sales funnel: how to build one that converts
How to build an ecommerce sales funnel that converts: the five stages, the strategic choices, and the exact build sequence on Shopify.
Most shoppers leave because they can't find the right product