How to Increase Sales of Skincare or Cosmetic Products Using a Shopify Quiz App

21-2-2022     eCommerce Sales Funnels Shopify Apps

If you’re looking for a way to increase sales of your skincare or cosmetic products, look no further than using a quiz app on Shopify. Quizzes are an engaging and fun way to get customers interested in your products, and they can be used in a variety of industries to boost sales. In this article, we’ll explain the benefits of using a quiz app to sell skin care or cosmetics, and we’ll give you some tips on how to create an effective quiz that will help increase sales!

1. Why use a quiz app to sell skincare or cosmetics?

Shopify offers a wide variety of apps that can be used to help increase sales on your eCommerce store. One of our favorite apps is the Product Recommendation Quiz app, which can be used to create engaging and fun quizzes for customers. Quizzes are a great way to get customers interested in your products, and they can also be used as a way to lead customers down the right path when making a big purchase like skincare or cosmetics! Quizzes can be used in many different ways:

Quiz as a fun interactive tool for your website visitors. The app is easy to use and allows you to customize the look of your quiz so that it fits with your store’s branding.

Quiz as a lead generation tool. Use the quiz to collect information about your customers so that you can better target them with marketing campaigns and product recommendations.

Quiz as a way to increase sales of skincare or cosmetic products. By recommending specific products to customers based on their quiz results, you can help them find the right products that will work best for their skin type and needs. Quizzes can also be used as a way to increase sales of skincare or cosmetic products by providing customers with information on how they can get more out of using your product, such as tips on application techniques or ways to make it last longer once applied!

2. How Sephora uses a Skin Care quiz to increase sales

Sephora, a cosmetic and beauty giant, adopted not one but two different quizzes onto their website (Skicre Routine Builder and Skin Care Quiz) in the mids of the COVID-19 pandemic. People were no longer visiting the stores, therefore the in-person sales went down. After integrating the quiz app into their website, Sephora was able to retrieve that lost revenue with product recommendations! Quizzes are a great way for businesses to learn more about their customers and better target them with marketing campaigns and product recommendations.

When creating a quiz, it’s important to keep the customer in mind at all times. Here are some tips on how to create an effective quiz that will help increase sales of your skincare or cosmetic products:

Keep the questions short and simple. Quizzes should be fun and easy to take, so keep the questions short and easy to answer.

Ask customers about their skincare needs and preferences. By asking customers about their skincare needs and preferences, you can better target them with product recommendations that will work best for them.

Use images to help explain quiz questions. Quizzes are a visual medium, so use images to help explain quiz questions and make them easier for customers to understand.

3. How to create a Product Recommendation Quiz in minutes!

To create a quiz for your own business, follow these simple steps:

  • Log in to Shopify and go to the Apps section.
  • Search for ‘Product Recommendation Quiz’ and click on the app to install it. (Or follow this link!)
  • Once you have installed the app, you can choose your Skincare Quiz template and open the Quiz Builder.
  • The Quiz Builder is where you will create or edit your questions and answer choices. You can add text, images, and videos to help explain each question.
  • Next, you’ll link products from your store to each choice.
  • When you are finished creating your quiz, click on ‘Publish.’ Quizzes can be published on your website, or you can add a link to social media sites like Facebook, Instagram, and Twitter.

And, you’re done! Next, we’ll give you some tips on how to make your quiz do all the selling for you.

4. What types of questions you should include in your skin care quiz

Choosing the right questions can make all the difference in a successful product recommendation quiz. Quizzes are meant to be fun and informative, so don’t overthink it! Quiz questions should be short and easy to answer with just one or two words, but they shouldn’t feel like an interrogation either. The best way to find out what questions to ask is by surveying your customers! Ask them about their skincare needs and preferences, and use that information to create quiz questions that will help you recommend the right products.

Here are a few tips for creating effective quiz questions:

Start with general questions about skincare to get a sense of what the customer knows or doesn’t know.

Ask specific questions about their skincare needs and preferences, such as whether they have sensitive skin or prefer natural products.

Add an email question to gather leads and send them quiz results after completion.

Ask for their name or age to make the quiz session more personal and learn more about your client. You can even segment your customers based on their age group, skin type, or specific needs. Customer tags created with the quiz can be sent directly to your Shopify Customer List!

Quizzes are great for engaging customers and getting them to learn more about your products. Quizzes are also a great way to get leads! Quiz results can be used as an opportunity to follow up with quiz takers, ask for feedback on the quiz experience, or even send product recommendations based on their answers.’

5. Easy ways to promote your quiz and get more people to take it

"A landing page of a beauty business with a CTA for taking the quiz

There are a number of ways to promote your quiz and get more people to take it. Here are some tips:

– Add a link to your quiz on your website’s homepage main menu.

Share links to your quiz on social media sites like Facebook, Instagram or Twitter.

Write blog posts about your quiz and include a link to it.

Add a banner to your website promoting your quiz.

Run ads for your quiz on social media and websites.

Connect your quiz to Kaviyo or another CRM and send quiz results by email.

By using these tips, you can increase the number of people who take your quiz and learn more about how they can improve their skincare routine! Quizzes are a great way to engage customers and help them find the right products for their needs. Try using a product recommendation quiz to increase sales of your skincare or cosmetic products today!

If you’re looking for more ways to improve sales, be sure to check out our article on how to create an effective Shopify sales funnel using a quiz. Quizzes are a great way to engage customers and help them find the right products for their needs, but they’re just one tool in your arsenal. To learn more about how to increase sales using Shopify, check out our blog posts or contact us today!

Conclusion

If you’re not using a quiz in your product recommendations, you’re missing out on some serious potential for growth. Beauty brands like Sephora have had great success with their quizzes, and there’s no reason you can’t see the same results for your eCommerce store. Plus, setting up a quiz is easy – it only takes a few minutes in the Product Recommendation Quiz app on Shopify. So what are you waiting for? Start building your first quiz today!